'da' fOUDATION AND THIS MASTERCLASS SERIES ARE DEDICATED TO ADDRESSING THE CHALLENGES IN URBAN ENVIRONMMENTS THROUGH TACTICAL EDUCATION AND BEHAVIORAL PREVENTION.

Lil Johnnie Off The Block - RELOADED

Keepin It 100 . . . The New Gospel

$20.00$7.99

The Raw Foundation of the DA Counterattack Before the clinical strategies of the PERCS Tactical Manual, there was the raw, unfiltered reality of the streets. Lil Johnnie Off The Block – RELOADED is the 388-page "New Gospel" that documents the transformation of Lawton Avery Merritt from a high-level underworld leader to a state-licensed substance abuse counselor (SAC-IT) and community architect.

Inside the Mind of the "Underdog" Writing through the persona of Lil Johnnie, Merritt provides a rare, 360-degree view of the inner-city experience. This is not just a novel; it is a clinical and cultural map designed to reach the "Reluctant Reader"—the young men who feel abandoned, betrayed, and forced into the "Game" for survival. Readers follow Lil Johnnie as he navigates a world structured by violence, emotion, and the allure of "fast money," until an unexpected encounter with a woman named Clarissa forces him to confront the grip on his heart.

A Bridge to Literacy and Recovery This "Reloaded" edition is specifically engineered to affect change in individuals disconnected from traditional learning systems. It addresses the "Wealth Leak" of the inner city by providing:

  • The Peace Vocabulary: A shift from the language of violence to the language of strategic recovery.

  • Deep Reflections: Insights written during Merritt's own six-year journey through the Wisconsin prison system.

  • A 22-Session Workbook: Built-in tools to improve pre-reading, during-reading, and post-reading skills while developing a sense of hope.

  • Lived Intelligence: The data-backed proof that "Lil Johnnie" is a complex, ambitious, and resourceful character who can be reached if spoke to in a language he respects.

Why This Book is Critical for 2026 As part of the STREETS Initiative, this book serves as the primary awareness tool for the I-94 Corridor Pilot. It provides the "Back-Story" that humanizes the statistics and validates the strategies found in the PERCS Tactical Manual. For parents, mentors, and policy-makers, this book is the key to understanding why "Lil Johnnie" is so important and how his remarkable gifts and talents can be redirected toward community triumph.

"It has been an honor to speak for the voice, hope, gifts, and talents of these remarkable individuals. This is their triumph over everything that stood in the way." — Lawton Avery Merritt

"Originally written in 2015, this 'Reloaded' edition serves as the narrative blueprint for the DA Counterattack movement. It bridges the gap between the street-level struggle and clinical recovery by providing:

  • The Peace Vocabulary: A shift from the language of violence to the language of strategic recovery.

  • Lived Intelligence: 388 pages of raw insight designed to engage the 'reluctant reader' and community leaders alike.

  • The Foundation: This is the prerequisite to the PERCS Tactical Manual, offering the 'why' behind the 'how' of our national prevention strategy."